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Sustainable fashion is valuable

Properly caring for your clothes

Sustainable fashion is often considered too complicated to care for. However, it only takes a little care to significantly extend the quality and lifespan of your favorite pieces with the right textile care. For example, wash sustainable fashion at low temperatures, air it regularly, and smooth the fibers with an iron or steamer. Whether cotton, linen or TENCEL™ – you can find out how to care for your garment in our "Care" section.

TO THE CARE GUIDE

Our planet is important to us:

Recycling & Upcycling of Sustainable Clothing

Your clothing is damaged or you simply don't like a garment anymore? No reason to throw it away. In the website section Care – Repair – Resell - Rent, we provide comprehensive and clear information about the many different ways to appreciate your clothing, beyond just care, through repair or resale. Together, we can make a real contribution by actively reducing clothing waste and conserving valuable resources.

MORE ON DONATING, SWAPPING, SELLING

FAQ

Interesting Facts about Our Eco-Friendly Clothing

What makes fashion sustainable?

Sustainable fashion refers to clothing produced from natural raw materials under fair working conditions with the lowest possible environmental impact. Throughout the production chain, meticulous attention is paid to protecting the environment and people.

Why buy sustainable fashion?

Sustainable fashion – also known as fair fashion, green fashion, eco-fashion, or organic fashion – contributes to environmental protection, promotes ethical production, and stands for quality and health.

How is eco-friendly clothing made

Sustainable fashion is produced in an environmentally friendly and socially responsible manner. Natural fabrics like organic cotton or innovative fibers are processed in a resource-efficient way. In the production companies, employees work under fair conditions and are paid fairly for their work.

What is the difference between fair fashion and fast fashion?

Sustainable fashion or fair fashion stands for environmentally friendly and responsibly produced clothing. Fair wages, good working conditions, durable fabrics, and environmentally friendly production are always the focus.

Fast fashion, on the other hand, relies on the fastest and cheapest production possible. By cutting corners on material quality, working conditions, and environmental impact, clothing can be sold very cheaply. The lifecycle of quickly produced clothing is often very short and encourages overconsumption.

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