Annabelle, was versteht ihr bei LANIUS unter „verantwortungsvollem Handeln“?

As a slow fashion label that produces and distributes clothing, we take responsibility along the entire value chain of our products. For us, this means ensuring social and environmental standards and supporting our customers beyond the sale by offering repair and resale services.

Ist das bei LANIUS schon immer so gewesen?

Yes, sustainability has been an integral part of our corporate culture since LANIUS was founded in 1999 - and thus for a quarter of a century. We meet annually with the entire LANIUS team and exchange ideas on how we can develop sustainably. We form working groups and get to work. For us, sustainability is not a status quo, but an ongoing process that requires and promotes precisely this constant development.

Cornelia, aus deiner Sicht als Nachhaltigkeitsmanagerin bei LANIUS: Was unterscheidet euch von Modelabels, die auf konventionellem Wege Kleidung produzieren?

In my opinion, the biggest difference lies in the consistent assumption of responsibility along the value chain. When developing a new collection, a fair fashion provider not only considers fashion trends and price, but also focuses equally on material origin, durability, recyclability, supplier relationships, supply chains and CO₂ emissions. This naturally makes the production process much more complex. All the more reason to advocate for slow fashion. Because sustainable fashion takes time.

Und wie setzt ihr verantwortungsvolles Handeln im Unternehmensalltag um?

All new employees receive a "Sustainable Onboarding" where we take plenty of time to discuss our values, the importance of certificates and our measures in the supply chain with the new colleagues in detail. The textile supply chain is complex and each department makes its contribution to value creation. There are also regular sustainability days. In general, there is a collective awareness in our team that it is important to conserve resources. We use waste paper as scratch paper and turn off our screens and lamps during our lunch break.